The first medical investment of Tian Ge is vying for mobile medical "cake"

Tiange Interactive, the largest real-time social video platform in China, announced that it has officially invested in Hangzhou Xihe Information Technology Co., Ltd. (“Hangzhou Xihe”), the largest health management information technology company in China.

This is the first official investment of Tian Ge in the field of health care , and is involved in the field of mobile medical treatment in a cooperative manner. In fact, with the gradual clearing of the business model in the domestic mobile medical field, this field has become the “place of battle for the military giants” this year.

According to Tian Ge, Hangzhou Xihe will be responsible for the expansion of the institutional market, product promotion and post-service, while Tiange will pay for resources in product design, community operation and interactivity. At the same time, Tianzhu's marketing channels and experience will be open to this cooperation project, and the specific development strategy will be announced in the future.

Fu Zhengjun, CEO of Tiange Interactive, said: "The investment may not be completed until the end of February next year. Hangzhou Xihe's main business is now serving customers, but in the future it will need to face a broader C-end market. Operation and interaction are the strengths of the pigeons. This resource is also one of the important reasons why Hangzhou Xihe accepts the investment of Tian Ge."

Fu Zhengjun said that in the future, Tiange will build a complete health care ecosystem through investment and mergers and acquisitions.

The mobile medical field is becoming a "place for military strategists". In October this year, CITIC 21st Century officially changed its name to “Ali Health” and launched the “Ali Health Cloud Platform”. Ali Health has reached strategic partnerships with many companies such as China Resources Shuanghe and Jiahe Family. Partners can provide market assessment and decision-making, sales network optimization and supply chain management through the support of Ali Health Cloud's big data. In addition, Ali Health has also turned its view to the invoicing system of offline retail pharmacies to provide in-market inventory systems for offline single storefronts and retail pharmacies. The industry interprets Ali's move as "Ma Yun has a medical dream."

There may be a "medical dream" or Ma Huateng. In September this year, Tencent announced its strategic investment in the medical and health Internet company Clove Garden. Its $70 million quota has set a single financing record for the domestic mobile medical industry, and announced that the two parties will launch a series of cooperation on WeChat, mobile QQ and other platforms.

Baidu's layout in the mobile medical field is not just static. Since the end of 2013, Baidu has launched the dulife intelligent device platform, and has launched a number of mobile health devices such as a health bracelet, an intelligent blood pressure monitor and an intelligent body fat measuring instrument, which are eager to test in the field of mobile medical.

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