The sales of Xiaomi bracelets are still climbing, and according to the latest sales data, it has sold more than 30 million. But the manufacturer behind the Xiaomi bracelet, Huami Technology, did not put all its energy into the product iteration of the Xiaomi bracelet. By creating its own brand Amazfit, Huami Technology is also in a more segmented market in the wearable field. Looking for opportunities.
The earliest appearance of the Amazfit Moon Cream/Equator is simple and stylish, and it is the main fashion crowd; the Wami Sports Watch is equipped with a GPS module, which is the main running enthusiast. The latest release (April 25) of the Mi moving health bracelet focused on the health field.
From left to right: Amazfit Equatorial, Wami Sports Watch and Mi Healthy Bracelet
The price of the health bracelet is 699 yuan. The reason for the opening price is to mention the price, because compared to the "approachable" millet bracelet, the price of the health bracelet is indeed a big gap with the ordinary sports bracelet. Why is it selling so expensive?
How can the heart rate be measured?
This time, the health bracelet of the meter is the ECG+PPG dual heart rate measurement function. PPG (photoplethysmography) is a commonly used method for measuring heart rate in wearable devices. It uses a photoelectric sensor (generally green light) to detect the blood flow flowing through the wrist at any time to estimate the heart rate. The feature is that the detection speed is fast but Less accurate.
ECG (electrocardiogram) is used to measure the health of the heart by measuring the bioelectrical signals of the heart. It is widely used in the medical field. Everyone should have been exposed during the physical examination. The ECG is characterized by high detection costs (long time, multiple measurement points), but the heart rate accuracy is higher and the value of the data is greater.
That's right, ECG is why the health bracelet is more expensive.
As a technology moving from the medical field to the civilian field, the chips, peripheral circuits and algorithms required by ECG add up to a higher cost. In fact, Lee Kum Kee (yes, Lee Kum Kee, who sells soy sauce) once launched a health bracelet with ECG+PPG, which sold for 899 yuan. In contrast, the 699 yuan Mijian health bracelet is still relatively "conscience".
The bottom part of the gray is the electrode of the ECG and the other side of the electrode
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850nm and 660nm waves. These have been proven to: stimulate acupuncture points, increase blood circulation and help with antioxidant enzyme release. Phototherapy in this spectrum also promotes muscle relaxation and generally facilitates pain reduction, stimulates fibroblast and collagen production, increases lymphatic drainage, and reduces swelling, inflammation and bruising- bringing relief to athletes, sufferers of arthritis, and those with chronic pain.
The energy can flow through the body and interact with damaged cells in many parts of the body operating more like a vitamin that goes where it needs to go. This wavelength is also best for treating the lymph system and acupuncture points. Whereas studies show near-infrared wavelengths in the 850 nm penetrate deeper through skin and bone for relief of chronic pain.
As with red light therapy, near infrared light therapy does not mask the symptoms of pain, it encourages the healing of the actual cause of the pain. Once absorbed, the light energy kicks off a whole series of metabolic events, stimulating the body`s natural processes on a cellular level. There is an increase in blood flow, allowing the parts of the body to receive the oxygen and nutrients they need in order to function more effectively. Regeneration is stimulated. Inflammation and pain are reduced.
In many cases, after a course of treatment with red infrared light, the pain is gone.
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